Meet The Team is your daily online destination for everything female. We cover the latest in beauty, fashion, lifestyle health, career, relationship and bloggers through compelling editorial and videos.

So why are we called MyFatPocket? 'Cause we're your digital best friend with all the inspiration and information for you to consume and fatten up those pockets.

Here you’ll find easily-digestible advice and reviews in beauty and fashion, as well as a diverse range of aesthetics and cosmetics topics by our sister site,

We also have an in-house Nutritionist to bring you an expert view on how to be beautiful inside and out with insightful tips on calorie counting and fitness secrets.

As one of Singapore’s leading websites for women, we want to share and connect with the female community at large. Our MyFatPocket Bloggers are synonymous with the millennial women of today – they’re ambitious, in-the-know and passionate in inspiring others through personal stories and life advice.

Soh Xinyi, Editor
Holly Jean Aroozoo, Writer
Sandra Koh, Nutritionist, Food & Fitness Writer
Sze Yun, Writer
Stefanie Lee, Digital Content Specialist
Herman Wu, Head of Creative Services
Yee Suk Yi, Multimedia Designer
Jacky Choo, Head of Mobile & Web Development
Leann Wong, Assistant Web Developer
Eunice Lum, Business Director
Maybeline Sim, Business Development Manager
Immelda Tan, Client Service Manager
Ng Siew Cheng, Finance Executive
Japanese Streets
Sol Sol
  • Soh Xinyi
    Xinyi is the self-declared vain pot who is obsessed with all things pretty, and drinks no less than 3 cups of coffee a day. A free spirit by nature, she is spontaneous and values her freedom (and dreams of exploring the world with just a back pack). Loves her pets, the crazy world, is obsessed with The Joker, and hates mangoes.
  • Holly Jean Aroozoo
    Holly Jean has been blogging and writing about love and relationships for many years now. Her life revolves around fashion, travel and good food. But her latest passion in life is being a great mum to her baby girl.
  • Sandra Koh
    Nutritionist, Food & Fitness Writer
    Every morning, she needs to unzombify herself with a cup of coffee, and she would always choose her greens over her fruits. You can either find her sweating and swaying in Zumba classes, gluing her eyes on horror flicks, or savouring “strange” foods in her free time. You can easily scare her off with your puppies.
  • Sze Yun
    A typical millennial (on the older spectrum) who abandoned the 9-to-5 after a decade of working in corporate, Yun now wears many hats – a writer, a public relations consultant, a couch potato and a working mother in her own terms (and aspiring to be the coolest mum ever). Loves black cats, rose gold, ramen, and basically anything that sparkles.
  • Herman Wu
    Head of Creative Services
    Herman is both a morning and night person who enjoys a good conversation about practically anything. He believes in keeping a balanced lifestyle, hence, his mantra: any indulgence must be followed with a workout.
  • Stefanie Lee
    Digital Content Specialist
    While she’s known as a person of few words with a perpetually worried face (not the best combination), Stefanie is rather unabashed when it comes to her insatiable craving for milk tea, learning a K-Pop dance or mastering the craft of a bathroom singer.
  • Yee Suk Yi
    Multimedia Designer
    Every weekend, Sukyi spends her time in the kitchen cooking. A cheese lover and an avid traveller, she loves heading out to off-the-beaten-path locations to indulge in unique cuisines. Nothing fascinates her more than going to the beautiful countryside.
  • Jacky Choo
    Head of Mobile & Web Development
    Jacky may be MFP’s longest-serving full-time employee, but he’s often subjected to teasing from the team only because we love seeing him go red in less than a second. But you can forget about being funny with his coffee orders – your mistake will never make it past his discerning taste buds.
  • Leann Wong
    Assistant Web Developer
    Don’t expect Leann to be your typical backpack-toting programmer. When she is not deep in the realms of coding, Leann embraces sleeping, photography, cycling and welcomes you to join her coffee gang – kopi bing or iced mocha, anyone?
Business Development
  • Eunice Lum
    Business Director
    Being well-caffeinated is a prerequisite to Eunice’s mornings before she starts her daily grind. Although having dabbled in the digital industry for years, she still relies heavily on her pen and organiser. Her RBF is her downfall when it comes to arguments.
  • Maybeline Sim
    Business Development Manager
    Maybeline cannot go a day without eating eggs. She is a huge dog lover and enjoys Sci-Fi movies. Apart from growing MFP, Maybeline blogs on the side about beauty, fashion and lifestyle.
  • Immelda Tan
    Client Service Manager
    A foodie at heart, Immelda relishes in roaming about Singapore in search of the best food or café hopping. Her weekends consist of non-stop exploration to soak in nature, murals and architecture. She describes herself as being happy-go-lucky.
  • We are based in the sunny island of Singapore
  • We love our flats more so than our heels
  • We love getting our caffeine fix every morning
  • Our team has a total of 7 tattoos (and counting)
  • Our photographer heads out on Fridays for Fashion Spotting
  • We always wear black on Mondays (unintentionally)