Ripping a page out from David Beckham's Armani underwear ad, the South Korean's really bring the creep factor in this GoodNites ad.
They explain the creeptastic Beckham homage by saying...
"Children who are no longer using diapers can wear Good-Nites to prevent bed wetting. We show Good-Nites being worn as fashionable underwear to show children that Good-Nites aren't diapers."
WTF?
Do kids that young even know who David Beckham is? And if they do, why are they looking to his underwear ad to see what's fashionable?
So wrong!
Thoughts???
Talk about bringing creepy to a whole new level. There's a thin line between being provocative and downright wrong and the agency in charge of this ad has definitely crossed the line and hit the creeptastic jackpot.
Did nobody at the agency see the big neon "PEDOPHILE BAIT!" sign that should have been flashing over their heads when they came up with this brilliant idea??
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Nanyang Business School's graduate, Min Yan, is our Editorial Assistant. With a passion for writing since young, she dreams of ruling the media industry one day. Other than the occasional bouts of grandeur delusions, she spends a little too much money on clothes and makeup, and too much time eating and watching drama serials. Like any true Gemini, she’s opinionated, bitchy and will not hesitate to tell you that you have bad taste in music or get into a debate about gay rights. Nothing wakes her up better in the morning than scouring the net for juicy gossip and the latest in fashion, beauty and gadgets. |
