Ripping a page out from David Beckham's Armani underwear ad, the South Korean's really bring the creep factor in this GoodNites ad.
They explain the creeptastic Beckham homage by saying...
"Children who are no longer using diapers can wear Good-Nites to prevent bed wetting. We show Good-Nites being worn as fashionable underwear to show children that Good-Nites aren't diapers."
Do kids that young even know who David Beckham is? And if they do, why are they looking to his underwear ad to see what's fashionable?
Talk about bringing creepy to a whole new level. There's a thin line between being provocative and downright wrong and the agency in charge of this ad has definitely crossed the line and hit the creeptastic jackpot.
Did nobody at the agency see the big neon "PEDOPHILE BAIT!" sign that should have been flashing over their heads when they came up with this brilliant idea??