La Roche-Posay’s new range, Anthelios XL, offers extremely high UVA protection and comes in special formulates textures to suit any skin type and exposure. Dr Jean Ho & the La Roche-Posay team revolutionized our relationship with sunscreen on 3 April 2013 at Mount Elizabeth Novena Hospital.
Exposure to the sun causes most the skin changes that we think of as a normal part of aging but over time, the sun’s UV (ultraviolet) rays damages the fibers in the skin which can lead to skin cancers. 90% of skin cancers are curable if detected in time but as the adage goes, prevention is better than cure.
La Roche-Posay Laboratories priority has always been skin cancer prevention.
The past 10 years has seen the brand’s pursuit of this commitment all over the world at free screening events such as Melanoma Days. Recommended by 25, 000 dermatologists, La Roche Posay is well-known as a sensitive skin specialist.
The late Greek word Anthelios is derived from anti (against, opposing) and helios (sun, light).
La Posay’s Anthelios sunscreens range combine an effective and patented UV filtering system with optimal tolerance. It’s trusted and recognized by dermatologists worldwide for providing advanced formulations in UVA & UVB protection.
The Anthelios XL range has protected sensitive skin and skin that suffers from sun allergies for many years. It offers extremely high UVA protection and comes in special formulates textures to suit any skin type and exposure
La Roche-Posay’s continuing pursuit and innovation sees the introduction of its DRY TOUCH GEL-CREAM SPF 50+ range in 2013. Its SPF 50+ rating confers very high protection against sunburn which is caused primarily by UVB rays and its UVA protection is reinforced with PPD-31 to combat UVA rays, the main cause of premature aging and sun intolerance.
Dermatologist Dr. Jean Ho checking for sun spots with UV light
The DRY TOUCH GEL-CREAM SPF 50+ is instantly absorbed by the skin leaving no shine or white streaks and it’s fragrance-free, paraben-free, non-comedogenic and water-resistant. Its groundbreaking dry touch effect formula was meticulously constructed, element by element.
Winner for best dressed during the Dry Touch Revolution presentation
La Roche-Posay objective of improving patient compliance, an issue close to the hearts of dermatologists, is pivotal to effective prevention of UV damage.
Its mission in developing the most innovative and sensorial textures while still respecting the stringent formulation charter is carried through with the DRY TOUCH GEL-CREAM SPF 50+ range.
Dr Jean Ho answering questions from the floor
The DRY TOUCH GEL-CREAM SPF 50+ is a new chapter in the ANTHELIOS success story.