I’ve always wanted beautiful, coloured hair that’s everyone’s envy but I never got a chance to try it because I was alright with status quo with black hair, and my daily deliverables in the corporate world made me slightly averse to trying new hair colours. I would look at people with coloured hair plastered all over social channels such as Instagram and Facebook and looking forward to the day when I have luscious, purple hair.
When it comes to hair, it’s extremely important in keeping it well-stylized because it helps in framing your face and giving you a voluminous look. Having the right hair colour gives you the edge and the new look you desire. This is extremely important if you’d like a fresh change and keeping my tresses well-maintained is always at the top of my priority list.
I have extremely black hair and people asking me if I dyed my hair black which is why it was so black. To achieve the desired colour, I needed at least 2 rounds of bleaching and 1 round of full colouring for my virgin hair. The last thing I needed was my hair to be fried and botched if I attempted a DIY to bleach and dye my hair. Also, what kept me hesitant in dyeing my hair was the fact that my hair will get frizzier and more damaged than it already is, probably due to genetic factors.
Thankfully, my questions were promptly answered by COVO Singapore, and that’s when I decided to proceed with dyeing my hair purple! Emi was completely professional over email and answering my queries whenever I had any and was thorough in addressing my hair concerns, such as its texture and aftercare process after bleaching and dyeing my hair. I felt assured every step of the way as she would recommend something that will best fit my hair and I was super excited to usher in a new change.
I was told that because I had virgin hair, I need to spend a full day at the salon for 8 hours because of the rounds of bleaching it would require. Hence, if you’re intending to colour your hair, do be mentally prepared and have entertainment handy to keep you company! You could unwind by reading a book on Kindle or just bingeing your favourite Netflix show on your phone while waiting to unveil your luscious new tresses.
Arrival at COVO Singapore
I visited the COVO Katong branch to get my tresses coloured and was welcomed by a cheery assistant and hairstylist. She brought me through the salon for a mini-tour and its interior gives off a very relaxing vibe that makes the entire experience comfortable and worthwhile. The ambience is top-notch and they have the best hairstylist in town to care for your hair. I was very well assured that my hair will be cared for and I was at ease throughout.
In Italian, COVO means “a hiding place.” When you come to COVO, you will experience a private and relaxing space. Their special hair treatment will not only make you feel like a new person but it will also make it an enjoyable and special process in a relaxed atmosphere.
At hair salon COVO, the Japanese hairstylists have more than 10 years experience on average and they will attend you from shampoo till the very end of hair service. They strive to offer Tokyo’s top-class technique and services here in Singapore and the hairstyles that they propose to customers are maintained and managed easily.
COVO also tries its best to achieve damage-free treatment and the chemical used in colouring and perm contain treatment ingredients. They are carefully selected by hairstylists themselves to minimize hair damage. Furthermore, because of the belief that “healthy hair comes from a healthy scalp,” COVO uses carbonated spring water free of charge when shampooing. The carbonated water removes sebum and excess oil accumulated on the scalp, ensuring your hair returns to its natural beauty.
The Colouring Process
Irene is a Senior Stylist at COVO Singapore and she has a whopping 17 years of experience and 7 years of experience as a Salon Manager in the Singapore hair industry. She specialises in short to medium ladies’ hairstyles and creating natural and easy to manage styles and hair colours that are versatile for both work and casual wear. She believes in enhancing beauty as a hairstylist and she prides herself in creating hairstyles that suit you best.
I was told that they’ll be using PRAVANA hair dye and they are a leading line of hair colour and hair care products for salon professionals. PRAVANA is the creative colour category innovator with its award-winning VIVIDS collection. Introduced over 14 years ago, VIVIDS now has the industry’s largest semi-permanent creative colour.
Here’s the process of the colouring:
It’s extremely important to have robust aftercare that will best care for your tresses. Ideally, you should eliminate harmful chemicals such as SLS/SLES from your shampoo and they need to be sulfate and silicon free in order to give your coloured hair added longevity. I personally use the latest L’Oreal Extraordinary Oil range for coloured hair to maintain my tresses and it has been working amazing for me thus far. The shampoo is extremely hydrating and keeps your scalp clean, while the conditioner entangles your hair in seconds and makes it silky smooth.
This is how my coloured hair looks like after 1 month:
The purple pigment is still very bright after a month and I extremely love how it looks! In some angles, my purple hair looks blue and I’m happy that it looks extremely dynamic. Despite naturally having very dry & frizzy hair, and was worried whether bleaching my hair will cause damage, my hair turned out great after all and I’m super pleased with how it looks now! I don’t think I’m ever going back to black hair anytime soon.
Irene from COVO Katong branch is extremely attentive and her skills are impressive especially when it comes to hair colouring. I am confident that my tresses will be best cared for under her care and I’ll definitely come back if I want to experiment with ombre and balayage colouring – which is definitely on the list! COVO Katong is definitely my go-to for all my hair essentials moving forward because it’s the first time my hair ever looked this good in my lifetime. Pamper yourself in absolute ease and achieve your desired hair with Irene from COVO Katong and I’m sure you’ll be amazed by the stunning results!
87 East Coast Road #01-01