Embraced by some of the world’s most stylish women, Issa is all about confident occasion dressing. The special edit comprises key archived Issa dresses and selected styles reworked exclusively for THE OUTNET.
Founded in 2001, Daniella Helayel’s London-based label, Issa, caused a stir in 2010 when Kate Middleton stepped out in one of the brand’s signature silk-jersey designs. Make like those in the know and energize your wardrobe with printed dresses, jewel-toned jumpsuits and floor-grazing maxis.
Issa’s signature lace, jersey, jacquard and crepe fabrics appear in a color palette of fuchsia, emerald, cobalt, orange and metallics. The collection includes glamorous floor-sweeping gowns, chic shifts and printed styles, ensuring the perfect dress for every occasion.
London’s rising star, model Olympia Campbell will be the face of THE OUTNET’s Issa collaboration.
Campbell will feature on THE OUTNET’s homepage and appear in a shoppable video directed by Marie Schuller, head of fashion film at the award- winning SHOWstudio.
The fast-paced and energetic film simultaneously celebrates Issa’s colorful collection and stands as a visually arresting fashion film.
“THE OUTNET works with brands in a variety of ways,” explains Managing Director of THE OUTNET, Stephanie Phair. “We’re taking a new creative direction with Issa by showcasing this established brand through THE OUTNET’s fresh, innovative and editorial point of view. We can’t wait to present this unique collection to our customers.”
Available exclusively at www.theoutnet.com from Tuesday April 2nd, 2013. Prices start from £203.