Beauty News

Red Velvet's Irene Is the New Brand Ambassador for Clinique


ReVeLuv will be excited to know that Irene from Red Velvet is now the ambassador for global beauty brand Clinique, and Clinique has released Irene's visuals from her first campaign with the brand, “Revive Your Glow”.

Clinique Ambassador Red Velvet Irene 

Leading global beauty brand Clinique, is pleased to announce Irene from the critically acclaimed K-Pop girl group, Red Velvet as brand ambassador for Clinique Asia-Pacific. 

In celebration of this partnership, Clinique will debut a selection of looks featuring Irene for Spring 2020 inspired by her innate style and outgoing personality. These looks include moisture SurgeTM, a 72-Hour Auto-Replenishing Hydrator, an iconic and revolutionary gel-cream that gives skin the power to rehydrate itself, plus Cheek PopTM, the number one selling blush in Asia. Cheek PopTM is a favourite among the style icons and influencers, known for its lightweight texture and beautiful, watercolour-like application.

Clinique Ambassador Red Velvet Irene

Clinique is thrilled to partner with Irene as her happy, positive, smart and modern beauty is a natural fit for the brand. Irene is delighted to work with the brand as she has cited Clinique products as instrumental in keeping her skin healthy and luminous and achieving her glowing look. 


Why do you love Clinique?

IRENE: My skin is really sensitive so I choose my skincare products very carefully. I love Clinique as all of their products are paraben-free, fragrance-free and allergy-tested.  I feel comfortable that my skin has improved and that is why I love Clinique. I am really excited to work with a brand that I respect and have a lot in common with. 

What is your beauty secret for glowing skin?

IRENE: I have a regular skincare regime which I follow.  As I have sensitive skin due to the dry weather in Seoul, I focus on keeping my skin hydrated.  I use Moisture Surge 72-Hour Auto-Replenishing Hydrator and the Moisture Surge franchise every night.  My skin really glows the next morning!


Clinique will launch her campaign with Irene’s 2020 looks in April 2020, online and in-store. Since we are all staying home during this Circuit Breaker period, you can purchase your Clinique items from their online stores at Lazada and Sephora.


All images credit: Clinique