*Updates: Due to the extension of COVID-19 Circuit Breaker,the HANA TAJIMA FOR UNIQLO 2020 Spring/Summer collection will be launched in stores and online at UNIQLO.com on 19 June 2020 instead.
Hana Tajima joined hands yet again with UNIQLO for the brand's Spring/Summer 2020 collection that seeks to embrace the beauty of all women.
The theme of this latest collection is “Changing Bodies,” and it refers to LifeWear that can adapt flexibly and conform snuggly to women’s bodies which continue to change in subtle ways.
The collection features bright Spring colours to bring about the joy and playfulness of the season. It focuses on both comfort and style and commenting on the latest collection, Hana Tajima said, “Our bodies are not static; they grow, change and move. We know this because we feel the subtle differences from day to day. I want to design clothing that embraces these changes. To bring life and joy back into the way we dress. To let each piece be a cherished companion to the wearer. By creating adjustable details, loose and beautifully proportioned silhouettes, these pieces have been made to adapt and fit our bodies every day.”
“Changing Bodies” as the theme this season
Adjusters and architectural patterns that allow the fit to be modified freely, and wide-cut, elegant silhouettes, represent Hana’s idea of enjoying clothing without being constrained by size, and freeing women from daily changes in mood.
Prints in botanical motifs
Vibrant floral prints drawn by Hana personify the inner beauty of the wearer. The vivid palate inspired by nature is reflected in Hana’s unique fashion pieces, such as luxurious blouses in sheer materials and richly expressive crepe dresses.
As in previous collections, 2020 Spring/Summer encapsulates rich cultural diversity and offers comfort and elegance to all women, regardless of age, race, culture, or religious belief. The full line-up of HANA TAJIMA FOR UNIQLO 2020 Spring/Summer Collection will be launched on May 11 at UNIQLO Orchard Central Global Flagship store and UNIQLO.com. All stores will carry selected pieces.