Fashion News

Hardy Hardy Opens Its First Flagship Store in Southeast Asia


American brand, HARDY HARDY celebrated the opening of the first flagship store in Southeast Asia, with appearances by ambassadors Fann Wong (范文芳) and Lee Teng (李腾).

The landmark opening event on 16 Sep 2017 at ION Orchard was attended by over 250 media friends, VIPs, celebs and media personalities with notable names including Alfred Sim, Andee Chua, Derrick Hoh, Desmond Ng, Hayley Woo, Ian Fang, Kym Ng, Kunhua, Kelly Poon, Mae Tan, Nick Teo, Somaline Ang, Tay Kewei, Xavier Ong, Yuan Shuai and Lin Peifen who was the emcee for the night. The grand opening event started with a cocktail reception at the Level 1 Atrium where guests had a first-hand look at the impressive graffiti created by contemporary artist, Jahan Loh.

The 4 by 2 metre canvas features the HARDY HARDY wording as well as the brand’s signature skull and rose motifs, and was displayed for a day at ION Orchard. 

The 1,200-square feet HARDY HARDY store features an exciting range of products and you can check them out at ION Orchard #B1-23. 

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